CASE STUDY
SK Tours
Marketing, Video & Social Media for a Travel & Tours Brand
Travel & Tourism
Marketing + Video + Social Media
Pakistan
2022
Expando Produced video content, managed social media and ran marketing for SK Tours, helping the brand reach more travellers.
Travel & Destination Videos
Content & Brand Presence
Tour Enquiries & Bookings
Project Timeline
Client Overview
SK Tours
Industry : Travel & Tourism
Location : Pakistan
Project Type : Marketing + Video Production + Social Media
Engagement : 2022
SK Tours is a Pakistan-based travel and tours brand. Expando produced video content, created ongoing social media content, and ran marketing to help the brand reach more travellers.
the challenge
What the Project Needed
our objectives
our strategy
A structured marketing strategy focused on showcasing tour packages through video, maintaining a consistent social media presence, and promoting travel experiences to generate enquiries and bookings.
Discover
Plan
Produce
Publish
Promote
service delivered
Video Production
Video content created to showcase tour packages and destinations.
Social Media Content
Ongoing content creation to build engagement and brand presence.
Marketing
Marketing activity to drive tour enquiries and bookings (specific channels to be confirmed with the account team).
execution process
Discovery
Content Planning
Video Production
Publishing
Marketing Launch
Performance Review
TOOLS & TECHNOLOGIES
client testimonial
Expando Digital Agency transformed our online presence completely. The new website looks modern, loads incredibly fast, and the increase in leads has been phenomena. Their team is professional, responsive and truly results-driven.
KARTAR LAL
Managing Director: SK Tours